Your Firm's First Impression, Perfected
When prospects research your firm following a referral, your visual identity should demonstrate the same level of professionalism as your legal work.
Professional Credibility That Speaks Before You Do
A polished logo instantly communicates that you're established, detail-oriented, and successful - before prospects even speak with you.
When visual presentation falls short of professional standards, even excellent lawyers can appear less credible than they actually are.Referral Confidence That Sticks
When colleagues recommend your firm, your professional appearance validates their judgment.
Quality-focused practitioners understand that presentation matters - your brand should make referrers feel confident about recommending you.Skip the Agency Circus. Get the Results.
Leaders of law firms don’t need design committees, stakeholder interviews, or endless rounds of revisions.
You get a professional identity that reflects your expertise – delivered efficiently by people who understand the legal industry.Everything You Need To Present Professionally
- Expert legal marketing guidance to ensure your brand supports your business objectives
- Professional design expertise from specialists who deeply understand the legal industry
- Clear, efficient process that respects your time and delivers results
- Comprehensive file delivery with all formats needed for print and digital use
Select Your Branding Package
Choose the package that matches your firm’s branding needs and growth goals:
Essentials
- Led by a senior legal marketing consultant
- Pre-call survey to maximise efficiency
- 45-60 minute discovery call
- 2 initial logo concepts
- 2 rounds of revisions
- Final logo files (all formats)
- Basic usage guidelines with colour palette and fonts
Foundation
- An additional logo concept
- Email signature template
- Business card template
- Letterhead template
- Social media avatar and banners
Comprehensive
- Comprehensive visual identity guidebook
- PowerPoint template (10 slides)
- Word document template
- Extended social media kit
- Launch announcement graphics
All prices are in USD.
Your Path to a Professional Identity
Our systematic approach to supporting your lawyers to build relationships and grow their reputation.
Discovery
One focused call. We’ll send a pre-call survey to maximise our time together. In 45-60 minutes, we’ll understand your firm’s personality, goals, and preferences.
Design
First concepts in as little as 2 weeks. Our designers create options that reflect your firm’s unique position while maintaining professional standards.
Refine
Clear feedback, swift revisions. We guide you through the refinement process with expertise, not endless options.
Deliver
Everything that matters, nothing that doesn’t. From logo files to implementation guides, we provide exactly what your firm needs to look professionally polished across all touchpoints.
Stand Out with a Brand That Clients Remember
We design strategic logos, color palettes, and brand systems that set you apart and make your expertise instantly recognisable.
Ready to Perfect
Your Firm’s First Impression?
Frequently Asked Questions
How long does the branding process take?
The design process typically takes 2-6 weeks from our initial discovery call to final delivery of your brand files. If your package includes marketing materials like business cards, letterheads, or presentation templates, execution of these items takes an additional 2-6 weeks. The timeline depends on your package selection, the complexity of your requirements, and how quickly you can provide feedback during the design phase. We'll establish clear timelines during our discovery call.
How many design revisions are included?
We present two initial logo concepts based on our discovery session. You provide feedback on both, and we deliver a full round of revisions based on your input - sometimes refining one concept, sometimes combining elements from both. After you select your preferred direction, we provide a second round of revisions to perfect the final design. We're flexible with minor adjustments throughout the process, ensuring your brand identity properly represents your firm before final delivery.
What file formats will we receive?
You'll receive comprehensive file packages including AI, PDF, SVG, JPG, and PNG formats for your logo and design materials. We also provide HTML files for email signatures and letterhead, as well as native PowerPoint and Word templates. If requested from the outset, we can also prepare files optimised for Google Workspace, Canva, Adobe Suite, and Figma at no additional charge. Everything is organised and labelled clearly so you or your team can easily access what you need.
Can you work with our existing brand elements?
Usually yes. Ideally, we'd review your existing brand elements first to provide an assessment of what can be retained, refined, or needs to be replaced. In most instances, we can incorporate existing elements you want to keep while elevating your overall brand presentation. During our discovery call, share what you currently have and what's working or not working, and we'll advise on the best approach for your situation.
Do we own the final logo and brand files?
Yes, absolutely. Once your project is complete and paid in full, you own all rights to your logo and brand identity. The comprehensive file package we deliver is yours to use however you need - internally, with other vendors, or with future design partners. We retain no ownership or usage restrictions on your brand materials. You have complete control and flexibility with your brand assets.
